What is #MeatlessMonday? Where did it begin?
#MeatlessMonday is a popular hashtag on social media that is appearing more frequently online. If you’ve seen this trending before, you might be asking yourself, what is it all about and when did it all begin? The hashtag itself is pretty self-explanatory. Quite simply, the trend aims to build momentum in the general community in order to motivate people to commit to not eating meat on Mondays. So, where did this movement originate and will it show signs of slowing down?
Founded in 2003 by Sid Lerner, in association with the John Hopkins Bloomberg School of Public Health, Meatless Monday is now active in 44 countries and continues to grow. With representatives from different nations, all contributors to the cause continue to explore new and innovative ways to create meatless and vegetarian dishes part of their everyday culture, customs and cuisine.
There are an abundance of reasons to join the Meatless Monday movement. Not only is it beneficial for your health, but is also a more sustainable meal plan for the environment. Meat consumption takes a greater amount of energy to produce than fruits, vegetables, rice and pasta. Reducing your meat intake and replacing it with plant based foods helps to reduce global greenhouse gas emissions, limits deforestation, and reduces your body’s risk of cancer, heart disease, obesity and diabetes. Creating a lower demand in the production of meat contributes to saving energy and preserving the ecosystem.
At ORGRAN, we’re proud to support any movement that improves the health of our bodies and the wellbeing of the environment. The entire ORGRAN range is produced free of any meat, dairy or egg based derivatives and will we continue to do our part in making a positive contribution to health, nutrition and sustainable living. Be sure to keep an eye out on our Facebook page for delicious and easy meat-free recipe ideas!